{"id":33998,"date":"2023-01-27T16:41:00","date_gmt":"2023-01-27T16:41:00","guid":{"rendered":"https:\/\/www.foscarini.com\/whats-in-a-lamp-a-creative-project-curated-by-foscarini\/"},"modified":"2026-02-05T14:05:54","modified_gmt":"2026-02-05T14:05:54","slug":"whats-in-a-lamp-a-creative-project-curated-by-foscarini","status":"publish","type":"post","link":"https:\/\/www.foscarini.com\/fr\/whats-in-a-lamp-a-creative-project-curated-by-foscarini\/","title":{"rendered":"What\u2019s in a lamp? Un projet cr\u00e9atif con\u00e7u par Foscarini."},"content":{"rendered":"
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Place \u00e0 la cr\u00e9ativit\u00e9 dans la nouvelle strat\u00e9gie sociale de Foscarini : Instagram devient une sc\u00e8ne o\u00f9 l’\u00e9nergie, la libert\u00e9 de cr\u00e9ation et la recherche occupent le devant de la sc\u00e8ne. What\u2019s in a lamp?<\/em> est un projet de r\u00e9cit en images, animations et vid\u00e9os qui prend forme dans un espace artistique contemporain, en suivant la marque Foscarini, son essence, ses inspirations et ses collections comme fil conducteur.<\/h2>\n<\/div>\n <\/div>\n<\/section>
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Toujours \u00e0 la recherche de solutions originales et distinctives – non seulement dans le domaine des produits, mais aussi dans la mani\u00e8re de raconter son histoire – Foscarini repense les conventions de communication dans les m\u00e9dias sociaux typiques du secteur et fait \u00e9voluer son storytelling d’une mani\u00e8re nouvelle et distinctive, en transformant le feed du canal Instagram @foscarinilamps<\/a> en un lieu virtuel qui donne la parole \u00e0 des exposants connus ou \u00e9mergents du monde des arts visuels, dans le but de fournir beaut\u00e9, amusement et \u00e9tonnement.<\/p>\n

Un projet kal\u00e9idoscopique dans lequel des artistes internationaux et des cr\u00e9ateurs de contenu de diff\u00e9rents horizons – de l’art num\u00e9rique \u00e0 la photographie, de l’illustration au motion art – sont invit\u00e9s \u00e0 s’inspirer et \u00e0 \u00ab jouer \u00bb avec les lampes Foscarini, chacune caract\u00e9ris\u00e9e par des styles, des mat\u00e9riaux et des designers diff\u00e9rents.<\/p>\n<\/div>\n <\/div>\n<\/section>

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“Foscarini est une entreprise aliment\u00e9e par des id\u00e9es, la curiosit\u00e9, le d\u00e9sir d’exp\u00e9rimenter avec nous-m\u00eames et avec de nouveaux concepts. Nous cherchions un moyen plus distinctif, plus personnel de nous pr\u00e9senter sur les r\u00e9seaux sociaux – une solution fra\u00eeche qui, confront\u00e9e aux limites et aux caract\u00e9ristiques du m\u00e9dium, nous permette de donner de l’espace \u00e0 la cr\u00e9ativit\u00e9, de rassembler des stimuli, de les mettre en relation, d’\u00e9changer des connaissances et de combiner des exp\u00e9riences. Ce nouveau projet num\u00e9rique pr\u00e9sentera du contenu original qui, \u00e0 travers des inspirations visuelles o\u00f9 notre lumi\u00e8re est mise en avant, d\u00e9voilera la puissance des id\u00e9es.”<\/p>\n<\/div>\n

CARLO URBINATI
\n\/ FUNDADOR Y PRESIDENTE FOSCARINI<\/p>\n<\/div>\n <\/div>\n<\/section>

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D\u00e9couvrez-en plus sur les artistes dans nos interviews<\/p>\n<\/div>\n

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\n \n 01\/26 MARIANNA TOMASELLI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 07\/25 BRIAN REA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 06\/25 JORGE AREVALO<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 05\/25 BEPPE CONTI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 04\/25 PETER GRUNDY<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 03\/25 HELEN MUSSELWHITE<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 02\/25 ERY BURNS<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 01\/25 JIM STOTEN<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 07\/24 GIONA MAIARELLI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 06\/24 BENNET PIMPINELLA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 05\/24 MATTIA RIAMI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 04\/24 ANTJE DAMM<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 03\/24 LEE WAGSTAFF<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 02\/24 FRANCESCA GASTONE<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 01\/24 FAUSTO GILBERTI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 09\/23 STEFANO COLFERAI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 08\/23 LUCCICO<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 07\/23 ALESSANDRA BRUNI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 06\/23 KEVIN LUCBERT<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 05\/23 MAJA WRONSKA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 04\/23 FEDERICO BABINA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 03\/23 OSCAR PETTERSSON<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 02\/23 NOMA BAR<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 01\/23 LUCA FONT<\/span>\n \"\"\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>
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<\/div>\n <\/div>\n<\/section>
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Luca Font – un artiste italien aux multiples facettes – ouvrira la sc\u00e8ne avec une s\u00e9rie in\u00e9dite d’illustrations d’inspiration moderniste aux traits g\u00e9om\u00e9triques et vifs, suivi par le c\u00e9l\u00e8bre illustrateur isra\u00e9lien Noma Bar – ma\u00eetre du Negative Space. Aussi : Federico Babina, Oscar Pettersson, Maja Wronska, Kevin Lucbert, Alessandra Bruni, Luccico et bien d’autres artistes. Des voix, des styles et des interpr\u00e9tations uniques pour raconter les pens\u00e9es, les sentiments et les \u00e9motions suscit\u00e9s par les lampes Foscarini, pour souligner leurs formes, l’id\u00e9e derri\u00e8re leur concept ou l’effet qu’elles produisent dans un espace. Un calendrier plein de visions insolites sur le th\u00e8me de la lumi\u00e8re ; un voyage cr\u00e9atif qui est l’expression d’une r\u00e9flexion sur le r\u00f4le que jouent les lampes Foscarini pour transformer et d\u00e9finir une id\u00e9e personnelle de la maison.<\/p>\n<\/div>\n <\/div>\n<\/section>

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Suivez le projet sur la cha\u00eene officielle Instagram @foscarinilamps, laissez-vous emporter par la magie et les suggestions des diff\u00e9rentes interpr\u00e9tations cr\u00e9atives.<\/p>\n<\/div>\n \n Retrouvez-nous sur Instagram <\/a>\n <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":1169,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1192,1210],"tags":[1228,1243,1242],"class_list":["post-33998","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicazione-fr","category-culture","tag-art-fr","tag-social-media-fr","tag-whats-in-a-lamp-fr"],"acf":{"articolo_-_tempo_di_lettura":{"minuti":""},"preview_slider":{"titolo":"What\u2019s in a lamp? 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