{"id":478407,"date":"2026-05-05T13:00:30","date_gmt":"2026-05-05T13:00:30","guid":{"rendered":"https:\/\/www.foscarini.com\/frelly\/"},"modified":"2026-05-05T13:28:25","modified_gmt":"2026-05-05T13:28:25","slug":"frelly","status":"publish","type":"post","link":"https:\/\/www.foscarini.com\/en\/frelly\/","title":{"rendered":"Stories Begin with Details: Frelly for What&#8217;s in a Lamp?"},"content":{"rendered":"<section class=\"articolo-titolo reading-time\">\n    <div class=\"ct-block\">\n        <div class=\"text\"><p>Pastel colors, clean lines, and surreal worlds where dreams and reality meet. For What&#8217;s in a Lamp?, Frelly builds a series of images in which each Foscarini lamp becomes a hat to be worn, turning design objects into living presences that reshape the space around the people who wear them.<\/p>\n<\/div>\n                    <a class=\"link\" href=\"https:\/\/www.foscarini.com\/en\/whats-in-a-lamp-a-creative-project-curated-by-foscarini\/\">\n                Discover the full project \u201cWhat\u2019s in a lamp?\u201d            <\/a>\n                <\/div>\n<\/section><section class=\"articolo-testo reading-time\">\n    <div class=\"ct-block\">\n        <div class=\"text\"><p>Enrico Focarelli Barone, known as Frelly, creates images that spring from a sensation. &#8220;I start with a detail \u2014 a figure, a light \u2014 and let everything else emerge, poised between reality and imagination,&#8221; he says. An illustrator specializing in editorial design and conceptual illustration, Frelly has created a visual language characterized by limited color palettes, large swaths of color, and figures suspended in a balance between reality and imagination. <\/p>\n<p>In the series he created for What\u2019s in a Lamp?, Foscarini lamps become hats worn by women from around the world. Not decorative objects, but presences that alter the silhouette and the perception of space. In each illustration, a suspended moment is thus created, where form speaks before the story.<\/p>\n<\/div>\n    <\/div>\n<\/section><div class=\"wp-block-columns two_image_join two_image_join__affi vite__two_images vite__two_images__sxLittle is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\"><div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-getwid-image-hotspot\" data-appearance-animation=\"none\" data-image-points=\"[]\" data-trigger=\"click\" data-theme=\"light\" data-tooltip-animation=\"shift-toward\" data-arrow=\"true\"><div class=\"wp-block-getwid-image-hotspot__wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"669\" height=\"692\" src=\"https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-smallFRELLY-1.jpg\" alt=\"\" class=\"wp-block-getwid-image-hotspot__image wp-image-478386\" srcset=\"https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-smallFRELLY-1.jpg 669w, https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-smallFRELLY-1-290x300.jpg 290w\" sizes=\"(max-width: 669px) 100vw, 669px\" \/><\/div><\/div><\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-getwid-image-hotspot\" data-appearance-animation=\"none\" data-image-points=\"[]\" data-trigger=\"click\" data-theme=\"light\" data-tooltip-animation=\"shift-toward\" data-arrow=\"true\"><div class=\"wp-block-getwid-image-hotspot__wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"1078\" src=\"https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-bigFRELLY-1.jpg\" alt=\"\" class=\"wp-block-getwid-image-hotspot__image wp-image-478393\" srcset=\"https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-bigFRELLY-1.jpg 960w, https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-bigFRELLY-1-267x300.jpg 267w, https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-bigFRELLY-1-912x1024.jpg 912w, https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-bigFRELLY-1-768x862.jpg 768w, https:\/\/www.foscarini.com\/wp-content\/uploads\/2026\/04\/pattern-2img-bigFRELLY-1-800x898.jpg 800w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/div><\/div><\/div><\/div><section class=\"articolo-testo reading-time\">\n    <div class=\"ct-block\">\n        <div class=\"text\"><p><strong>How would you describe your work to someone who can&#8217;t see it?<\/strong><br \/>\nI draw images that grow from a feeling. I start with a detail \u2014 a figure, a light \u2014 and let everything else emerge, in a balance between reality and imagination. Color plays a central role: a few tones, broad expanses of flat color, to build atmosphere and emotion.<\/p>\n<p><strong>How does a story become an illustration? <\/strong><br \/>\nI usually start without a clear story in mind. I begin drawing and let myself be guided \u2014 at a certain point, the image itself starts to speak.<\/p>\n<p><strong>You interpreted Foscarini&#8217;s lamps as hats. Where did that idea come from?<\/strong><br \/>\nThey depict frozen moments. In this case, I also drew inspiration from real-life poses and references, letting the shapes\u2014of the body, the clothes, and the lamps\u2014guide me.<\/p>\n<p><strong>What stories do the illustrations tell?<\/strong><br \/>\nRaccontano momenti sospesi. In questo caso sono partito anche da pose e riferimenti reali, lasciando che fossero le forme \u2014 del corpo, degli abiti e delle lampade \u2014 a guidarmi.<\/p>\n<p><strong>The women wearing the lamp-hats come from all over the world. How do you avoid falling into stereotypes when working on something like that?<\/strong><br \/>\nBy working through subtraction. I avoid details that are too explicit and look for something more essential \u2014 leaving room for interpretation.<\/p>\n<\/div>\n    <\/div>\n<\/section><section class=\"articolo-testo reading-time\">\n    <div class=\"ct-block\">\n        <div class=\"text\"><p><strong>How do you build a story starting from an object, a space, a situation? <\/strong><br \/>\nI start drawing and putting elements into relationship with one another. Sometimes all it takes is a small shift, and the image begins to suggest a story on its own.<br \/>\n&nbsp;<br \/>\n<strong>How do your project concepts come together? <\/strong><br \/>\nFrom drawing. I follow an initial intuition and let it develop as I go, until it becomes a clear idea.<br \/>\n&nbsp;<br \/>\n<strong>And how do they turn into finished illustrations?<\/strong><br \/>\nThrough simplification and a focus on balance. Few elements, large areas of flat color, and a tight palette \u2014 usually four or five colors \u2014 to give the image strength and coherence.<br \/>\n&nbsp;<br \/>\n<strong>How do you know when an illustration is finished and working?<\/strong><br \/>\nWhen there&#8217;s nothing left to take away and everything is in balance: shapes, space, and color.<br \/>\n&nbsp;<br \/>\n<strong>What story would you most love to illustrate, and why?<\/strong><br \/>\nI couldn&#8217;t give you a definitive answer \u2014 there are so many stories waiting to be told. I just hope it&#8217;s a good one.<br \/>\n&nbsp;<br \/>\n<strong>What does creativity mean to you?<\/strong><br \/>\nFor me, creativity means starting from an intuition and letting it grow by following your emotions, drawing inspiration from everything around you. It&#8217;s the ability to turn what lives in your mind into something real.<\/p>\n<\/div>\n    <\/div>\n<\/section><section class=\"articolo-titolo reading-time\">\n    <div class=\"ct-block\">\n        <div class=\"text\"><p>Discover the collaboration with Enrico Focarelli and the full series on the Instagram channel @foscarinilamps, and explore all interpretations of the What\u2019s in a Lamp? project, where international artists are invited to freely interpret light and Foscarini collections.<\/p>\n<\/div>\n                    <a class=\"link\" href=\"https:\/\/www.instagram.com\/foscarinilamps\/\">\n                Visit @foscarinilamps on Instagram            <\/a>\n                <\/div>\n<\/section><p><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":478362,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[484,208,1],"tags":[1224,1248,1241,1240],"class_list":["post-478407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicazione-en","category-cultura-en","category-non-categorizzato","tag-art-en","tag-interview-en","tag-social-media-en","tag-whats-in-a-lamp-en"],"acf":{"articolo_-_tempo_di_lettura":{"minuti":""},"preview_slider":{"titolo":"Stories Begin with Details: Frelly for What's in a Lamp?","testo":"For What's in a Lamp?, Frelly builds a series of images in which each Foscarini lamp becomes a hat to be worn, turning design objects into living presences that reshape the space around the people who wear them.","video_domanda":false,"link_video":""}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v23.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Stories Begin with Details: Frelly for What&#039;s in a Lamp? 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