{"id":33994,"date":"2023-01-27T16:41:00","date_gmt":"2023-01-27T16:41:00","guid":{"rendered":"https:\/\/www.foscarini.com\/whats-in-a-lamp-a-creative-project-curated-by-foscarini\/"},"modified":"2026-02-05T13:22:47","modified_gmt":"2026-02-05T13:22:47","slug":"whats-in-a-lamp-a-creative-project-curated-by-foscarini","status":"publish","type":"post","link":"https:\/\/www.foscarini.com\/en\/whats-in-a-lamp-a-creative-project-curated-by-foscarini\/","title":{"rendered":"What’s in a lamp? A creative project curated by Foscarini"},"content":{"rendered":"
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Making room for creativity: in Foscarini\u2019s new Social Strategy Instagram becomes a stage where energy, creative freedom and research are the protagonists. What\u2019s in a lamp?<\/em> project is storytelling through images, animations, and videos, taking form in a contemporary art space, tracking the narrative thread of the Foscarini brand, with its essence, inspirations and collections.<\/h2>\n<\/div>\n <\/div>\n<\/section>
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Constantly seeking original and distinguishing solutions \u2013 not just in terms of products, but also in narrative approaches \u2013 Foscarini has decided to rethink the industry\u2019s typical conventions of social media communication and evolves its storytelling in an unprecedented and distinctive way.<\/p>\n

The Instagram @foscarinilamps<\/a> feed is transformed into a virtual place that offers room for well-known and emerging exponents in the world of visual arts, with the objective of developing amazement, beauty and fun. A kaleidoscopic project where international artists and content creators with different backgrounds \u2013 from digital art to photography, illustration to motion art \u2013 have been invited to \u201cplay\u201d with Foscarini collection and get inspired by a catalogue of lamps composed by different styles, materials, and designers.<\/p>\n<\/div>\n <\/div>\n<\/section>

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“Foscarini is a company fueled by ideas, curiosity, a desire to experiment with ourselves and with new concepts. We were seeking a more distinctive, more personal way to present ourselves on social channels \u2013 a fresh solution that, grappling with the limits and characteristics of the medium, allows us to give space to creativity, gather stimuli, relate them, exchange knowledge, and combine experiences. This new digital project will feature original content that, through visual inspirations where our light takes center stage, will uncover the power of ideas.”<\/p>\n<\/div>\n

CARLO URBINATI
\n\/ PRESIDENT AND FOUNDER OF FOSCARINI<\/p>\n<\/div>\n <\/div>\n<\/section>

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Discover more about the participating Artists in the interviews<\/p>\n<\/div>\n

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\n \n 01\/26 MARIANNA TOMASELLI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 07\/25 BRIAN REA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 06\/25 JORGE AREVALO<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 05\/25 BEPPE CONTI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 04\/25 PETER GRUNDY<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 03\/25 HELEN MUSSELWHITE<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 02\/25 ERY BURNS<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 01\/25 JIM STOTEN<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 07\/24 GIONA MAIARELLI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 06\/24 BENNET PIMPINELLA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 05\/24 MATTIA RIAMI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 04\/24 ANTJE DAMM<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 03\/24 LEE WAGSTAFF<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 02\/24 FRANCESCA GASTONE<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 01\/24 FAUSTO GILBERTI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 09\/23 STEFANO COLFERAI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 08\/23 LUCCICO<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 07\/23 ALESSANDRA BRUNI<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 06\/23 KEVIN LUCBERT<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 05\/23 MAJA WRONSKA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 04\/23 FEDERICO BABINA<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 03\/23 OSCAR PETTERSSON<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 02\/23 NOMA BAR<\/span>\n \"\"\n <\/a>\n <\/div>\n
\n \n 01\/23 LUCA FONT<\/span>\n \"\"\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>
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The first contribution comes from Luca Font \u2013 a versatile Italian artist \u2013 with an original series of illustrations inspired by modernism, with lively geometric effects. He is followed by the well-known Israeli illustrator Noma Bar \u2013 the master of negative space. And then: Federico Babina, Oscar Pettersson, Maja Wronska, Kevin Lucbert, Alessandra Bruni, Luccico and many others. Unique voices, styles and interpretations, narrating thoughts, sensations and emotions triggered by Foscarini lamps, to emphasize their forms, the ideas behind their concepts, or the effects they produce in a space. An intense calendar of unusual ideas and visions on the theme of light; a creative pathway that expresses reflections on the role played by Foscarini lamps in the transformation and definition of a personal interpretation of the home environment.<\/p>\n<\/div>\n <\/div>\n<\/section>

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Follow the project on the official Instagram channel @foscarinilamps, immerse yourself in the magic and inspiration of the various creative interpretations.<\/p>\n<\/div>\n \n Visit us on Instagram <\/a>\n <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":1168,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[484,208],"tags":[1224,1241,1240],"class_list":["post-33994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicazione-en","category-cultura-en","tag-art-en","tag-social-media-en","tag-whats-in-a-lamp-en"],"acf":{"articolo_-_tempo_di_lettura":{"minuti":""},"preview_slider":{"titolo":"What\u2019s in a lamp? 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